Design Thinking and Innovation Program

wm consulting - Design Thinking and Innovation Program

Design Thinking Program

It’s time to re-think thinking!

Today’s business leaders face unprecedented complexity and change. As a consequence, traditional analytical thinking alone cannot deliver tomorrow’s breakthrough strategies, offers, and organizing systems.

Design thinking is the antidote. It accelerates innovation to help create better solutions for the challenges facing modern businesses. Design thinking uses the creative methods and tools of successful innovators to divine the future and deliver solutions that confer competitive advantage. And fortunately, design thinking can be learned.

What is Design Thinking?

Design thinking is the most powerful and proven innovation tool. Through an expert guided session, this innovation tool will help your teams and organisation tackle and solve the most complex business challenges in a collaborative team-based environment. In the process, they engage with the terms, techniques and thought patterns of successful innovators. In particular teams take a human-centered approach to uncovering innovative ideas.

Designed collection of cognitive approaches to solve complex problems.

A design thinking process involves 5 steps:

  1. Empathise
  2. Define
  3. Ideate
  4. Prototype
  5. Test

Design thinking is a solution based approach to solving problems.

Why Design Thinking?

Design thinking allows people to challenge preconceived assumptions about an issue, which can lead them to more feasible, desirable and viable solutions.

Design Thinking is an iterative process in which we seek to understand the user, challenge assumptions, and redefine problems in an attempt to identify alternative strategies and solutions that might not be instantly apparent with our initial level of understanding. At the same time, Design Thinking provides a solution-based approach to solving problems. It is a way of thinking and working as well as a collection of hands-on methods.

Design Thinking revolves around a deep interest in developing an understanding of the people for whom we’re designing the products or services. It helps us observe and develop empathy with the target user.

Design Thinking helps us in the process of questioning: questioning the problem, questioning the assumption, and questioning the implications. With our Design Thinking Training based in Australia, we can influence organisations to embrace innovation.